There’s a job to do, and in the South Bend Elkhart Region, a midwestern work ethic is changing the narrative from rusty to ready. Our cities are opening up and working together as a region—universities are engaging beyond their campuses, sharing their brainpower and realizing that they’re bigger and better with the community behind them. Organizations are reaching out to newcomers and helping them build local networks, leveling the playing field. Infrastructure is being creatively adapted to be gathering places where new deals are made, new collisions happen, and new entrepreneurs take root.